K J Alsem
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Applied Strategic Marketing
Strategische Marketingplanning
De Aanbodstructuur van de periodiek verschijnende pers in Nederland (Voorstudies en achtergronden mediabeleid) (Dutch Edition)
Media in beweging: Concurrentieverhoudingen op de Nederlandse reclamemarkt (Studies voor het Bedrijfsfonds voor de Pers) (Dutch Edition)
Strategic Marketing : A Practical Approach
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