Marketing -- Management -- Simulation methods
Books
Computer modelling and expert systems in marketing
Publisher: Routledge
ISBN10: 0415089832
ISBN13: 9780415089838
DDC: 658.8
LCC: HF5415.13
Marketing simulation: analysis for decision making
Publisher: Harper & Row
ISBN10: 006041104X
ISBN13: 9780060411046
DDC: 658.8/02
LCC: HF5415
Edition: (pbk.)
Marketing simulation: a decision support system approach
Publisher: HarperCollins
ISBN10: 0063610752
ISBN13: 9780063610750
LCC: HF5415