Designing A Winning Service Strategy: 7th Annual Service Marketing Conference Proceedings (american Marketing Association Proceedings Series)
Full Title: | Designing A Winning Service Strategy: 7th Annual Service Marketing Conference Proceedings (american Marketing Association Proceedings Series) |
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ISBN: | 0877571953 |
ISBN13: | 9780877571957 |
List Price: | USD $27.00 |
Authors: |
Services Marketing Conference (7th : 1988 : Arlington, Va.) |