How Cool Brands Stay Hot: Branding to Generation Y

Full Title: How Cool Brands Stay Hot: Branding to Generation Y
ISBN: 0749462507
ISBN13: 9780749462505
List Price: USD $29.95
Authors: Van den Bergh, Joeri
Behrer, Mattias

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This is an excerpt from the ISBNdb database. Need more data? Get a FREE 7 day trial and get access to the full database of over 35 million books and all API data points including title, author, publisher, publish date, binding, pages, list price, and more.