Advertising layout and typography -- Cost control
Referred from 2 books
Books on this subject:
Making creativity accountable
Making creativity accountable: how successful advertisers manage their television and print Ron Harding
Publisher: New York : Quorum Books, 1991.
ISBN: 0899303374
DDC: 659.10681
LCC: HF6146
Edition: (lib. bdg. : alk. paper)
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