Irwin

Marketing
Marketing: creating value for customers
Gilbert A. Churchill, Jr., J. Paul Peter
Publisher: Burr Ridge, Ill. : Irwin, c1995.
ISBN: 0256125392 DDC: 658.8 LCC: HF5415

Marketing
Marketing: Canadian insights and applications
Frederick G. Crane, E. Stephen Grant, Steven W. Hartley
Publisher: Toronto : Irwin : c1997.
ISBN: 025619520X DDC: 658.8

Marketing
Marketing: creating value for customers
Gilbert A. Churchill, Jr., J. Paul Peter
Publisher: Burr Ridge, Ill. : Irwin, c1995.
ISBN: 0256173672 DDC: 658.8 LCC: HF5415 Edition: (annotated instructor's edition)

Marketing
Eric N. Berkowitz, Roger A. Kerin, William Rudelius
Publisher: Boston, MA : Irwin, 1989.
ISBN: 0256075131 LCC: HF5415

Marketing
Marketing: principles & perspectives
William O. Bearden, Thomas N. Ingram, Raymond W. LaForge
Publisher: Chicago : Irwin, c1995.
ISBN: 025611319X DDC: 658.8 LCC: HF5415.1

Marketing
Eric N. Berkowitz... [et al.]
Publisher: Homewood, IL : Irwin, c1992.
ISBN: 025609182X DDC: 658.8 LCC: HF5415

Marketing channels
Marketing channels: a relationship management approach
Lou E. Pelton, David Strutton, James R. Lumpkin
Publisher: Chicago, Ill : Irwin, c1997.
ISBN: 025617802X DDC: 658.84 LCC: HF5415.129

The marketing game!
Charlotte H. Mason, William D. Perreault, Jr
Publisher: Homewood, Ill. : Irwin, 1987.
ISBN: 0256060134

The marketing game!
Charlotte Mason, William D. Perreault, Jr
Publisher: Boston, MA. : Irwin, c1995.
ISBN: 0256178631 DDC: 658.802

Marketing management
Marketing management: a strategic approach
Harper W. Boyd Jr., Orville C. Walker Jr
Publisher: Homewood, IL : Irwin, c1990.
ISBN: 0256084009 DDC: 658.8 LCC: HF5415.13 Edition: (International student ed.)

Marketing management
Marketing management: a strategic approach
Harper W. Boyd Jr., Orville C. Walker Jr
Publisher: Homewood, IL : Irwin, c1990.
ISBN: 025605827X DDC: 658.8 LCC: HF5415.13

Marketing management
Marketing management: text and cases
John A. Quelch, Robert J. Dolan, Thomas J. Kosnik
Publisher: Burr Ridge, IL : Irwin, c1993.
ISBN: 0256109559 DDC: 658.8 LCC: HF5415.13

Marketing management
Marketing management: text and cases
Thomas V. Bonoma, Thomas J. Kosnik
Publisher: Homewood, IL : Irwin, c1990.
ISBN: 0256079927 DDC: 658.8 LCC: HF5415

Marketing management
David W. Cravens, Gerald E. Hills, Robert B. Woodruff
Publisher: Homewood, Ill. : Irwin, 1987.
ISBN: 0256055475 DDC: 658.8 LCC: HF5415.13

Marketing management
Marketing management: knowledge and skills: text, analysis, cases, plans
J. Paul Peter, James H. Donnelly, Jr
Publisher: Homewood, IL : Irwin, c1992.
ISBN: 0256092257 LCC: HF5415.13

Marketing management
Marketing management: a strategic approach with a global orientation
Harper W. Boyd, Jr., Orville C. Walker, Jr., Jean-Claude Larreche
Publisher: Chicago : Irwin, c1995.
ISBN: 0256125767 DDC: 658.8

Marketing Management: Knowledge and Skills
Publisher: Chicago : Irwin, c 1995.
ISBN: 0256137277

Marketing research
Marketing research: text and cases
Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch
Publisher: Homewood, Ill. : Irwin, 1989.
ISBN: 0256068135 LCC: HF5415.2 Edition: $39.95

Marketing research in a marketing environment
Madden, Thomas J.
Publisher: Homewood (Ill.) : Irwin, 1990.
ISBN: 0256084033 LCC: HF5415.2

Marketing research in a marketing environment
William R. Dillon, Thomas J. Madden, Neil H. Firtle
Publisher: Burr Ridge, Ill. : Irwin, c1994.
ISBN: 0256108293 LCC: HF5415.2 Edition: (international ed.)

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