Wind, Yoram, books on 'New Products -- Marketing -- Mathematical models -- Congresses'

Wind, Yoram
(Yoram Wind)

Books on 'New Products -- Marketing -- Mathematical models -- Congresses':

This is the alphabetically ordered list of books of this author on 'New Products -- Marketing -- Mathematical models -- Congresses' subject (click to see subject information and books of other authors).

Innovation diffusion models of new product acceptance
edited by Vijay Mahajan, Yoram Wind
Publisher: Cambridge, Mass. : Ballinger, 1986.
ISBN: 0887300766 DDC: 658.8343 LCC: HF5415.153