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Farris, Paul
(Paul Farris)
Books on 'Strategic planning':
This is the alphabetically ordered list of books of this author on '
Strategic planning
' subject (click to see subject information and books of other authors).
The profit impact of marketing strategy project
The profit impact of marketing strategy project: retrospect and prospects
edited by
Paul W. Farris
and
Michael J. Moore
Publisher: Cambridge ;
Cambridge University Press
, 2004.
ISBN: 0521840538 DDC: 658.802 LCC: HF5415.13
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