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008 981202s1999 nyua b 001 0 eng
010 $a98054345
020 $a0814751563 (pbk. : alk. paper)
029 $aocm40467417
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040 $aDLC$cDLC$dC#P$dCaOLU$beng$dOrLoB-B
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050 00 $aHF1452.5.P16$bL37 1999
082 00 $a658/.0095$221
099 $aHF1452.5.P16L37 1999
100 1 $aLasserre, Philippe.
245 10 $aStrategies for Asia Pacific :$bbeyond the crisis
/$cPhilippe Lasserre and Hellmut Schèutte.
250 $aRev. and updated pbk. ed.
260 $aNew York :$bNew York University Press,$c1999.
300 $axvi, 323 p. :$bill. ;$c24 cm.
500 $a"First published in the U.S.A in 1995 as
Strategies for Asia Pacific"--T.p. verso.
504 $aIncludes bibliographical references (p. 304-313)
and index.
520 1 $a"In Strategies for Asia Pacific: Beyond the
Crisis the authors argue that the crisis in Asia - while
being serious - is only a temporary phenomenon and that the
need remains for Western firms to boost their position both
in Asia and against Asian competition. Bearing in mind the
severity of the crisis, the authors set out to stress that
this region will, over time, continue to play a significant
role in the global economy. The fundamental strength of Asia
Pacific remains, and this, coupled with a likely move toward
more transparency, greater competence, and fewer market
distortions, continues to mean that Western firms cannot
ignore this powerful region." "Strategies for Asia Pacific:
Beyond the Crisis will be invaluable for Western managers
doing business in Asia, especially in the light of the
recent crisis. Similarly, it will also be of interest to
students and academics studying the differences between
Asian and Western firms, strategies, and business
logic."--BOOK JACKET.
650 0 $aIndustrial management$zAsia.
650 0 $aIndustrial management$zPacific Area.
650 0 $aCorporations, Foreign$zAsia.
650 0 $aCorporations, Foreign$zPacific Area.
650 0 $aInternational business enterprises$zAsia.
650 0 $aInternational business enterprises$zPacific Area.
700 1 $aSchèutte, Hellmut.