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Book Data
Library: University of Colorado, Boulder
Last Loaded: 10/17/2003
MARC Timestamp: 12/17/1984
Control Number Org.:
Control Number: 779850
MARC Record
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000 01066nam 2200337 i 4504
001 779850
005 19841217201027.0
008 740517s1973 ilua bs 001 0 eng
010 $a72085902
019 $a941222
020 $a0030919150
040 $aDLC$cDLC$dm.c.$dCOD
049 $aDLC$cDLC$dm.c.$dCOD
050 0 $aHF5415.3$b.G697
050 0 $aHF5415.3$b.G697
082 $a658.8
100 1 $aGreen, Paul E.
245 10 $aMultiattribute decisions in marketing:$ba
measurement approach$c[by] Paul E. Green [and] Yoram Wind.
With contributions by J. Douglas Carroll.
260 $aHinsdale, Ill.,$bDryden Press$c[c1973]
300 $axvii, 396 p.$billus.$c24 cm.
490 0 $aEditors' series in marketing.
504 $aBibliography: p. 374-387.
590 $a@ Bus c.2.
590 $aBus [c.1] cancelled.
650 0 $aDecision-making.
650 0 $aMotivation research (Marketing)
650 0 $aMarketing research.
700 10 $aWind, Yoram.
910 $aCARL0000779850
910 $aCARL0000779850
945 $iU183001337086$aHF5415.3$b.G697 c.2$lBUS
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