Innovation management
Innovation management: strategies, concepts and tools for growth and profit Shlomo Maital, D. V. R. Seshadri
Publisher: New Delhi ; Response Books, c007.
ISBN: 8178296829
DDC: 658.4063
LCC: HD45
Edition: (India)
Notes:
Includes bibliographical references and index.
The innovation imperative: why innovate? -- The innovation portfolio:
what to innovate -- The innovation voices: how to innovate -- The
innovative mind: who innovates -- Price, cost, value -- Hidden costs,
hidden benefits -- Tradeoffs: optimizing and eliminating them -- Cost
functions : "survival of the fittest" -- People, knowledge and
machines: in search of a free lunch -- Scale and scope: scaling
markets of one -- Platform leadership -- Learning curves are made,
not born -- Where is the money? markets, demand and customer intimacy
-- Calculating risks: decision-making in an uncertain world.
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