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Essentials of marketing research
Del I. Hawkins, Donald S. Tull
Publisher: New York : Macmillan Pub. Co. ; c1994.
ISBN: 0023518316   DDC: 658.83   LCC: HF5415.2  

Notes:

Portions of this book are taken from: Marketing research / Donald S.
Tull, Del I. Hawkins. 6th ed. c1993.

Includes bibliographical references and indexes.

Classification:

   (click to see other 'Books on the Same Shelf')
Dewey Class: 658.83 -- General management
LCC Number: HF5415.2

Book Details:

Language: eng
Physical Description: xiii, 558, I-18 p. : ill. (some col.) ; 26 cm.

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Subjects:

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•  Marketing research (684)
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Libraries this book has an entry in:

•  Simon Fraser University (British Columbia, Canada) (last modified on 06/11/2007)
•  Missouri Education and Research Library Information Network (MERLIN) (last modified on 11/18/2003)

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