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Publisher: Gower
ISBN10: 056607480X ISBN13: 9780566074806 DDC: 658.1511 Edition: (pbk)


"... uses the power of romantic fiction to explain the key concepts of business finance ... provided an easy and enjoyable way to help ... understand balance sheets, budgeting, marginal costing, investment appraisal, profit maximization, performance measurement and other modern accounting techniques."--P. [4] of Cover. "A Gower novel"--Cover.


  • Dewey Decimal: 658.1511

Book Details

  • Language: eng
  • Physical Description: viii, 240 p. ; 22 cm.
  • Edition Info: (pbk)


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