A Rising Tide

A Rising Tide: Financing Strategies for Women-Owned Firms
Susan Coleman, Alicia Robb,
Publisher: Stanford Economics and Finance
ISBN: 0804773068   ISBN13: 9780804773065   DDC: 658.152082   Edition: Paperback; 2012-05-30

Summary:

Women-owned firms represent an increasingly important segment of the
small business sector. According to the most recent data from the
U.S. Census Bureau, there were 7.8 million women-owned firms in the
United States in 2007, generating $1.2 trillion in revenues and
providing employment for 7.6 million people. A Rising Tide presents
the financial strategies that have helped today's bold and creative
women entrepreneurs to succeed.The authors take a "lifecycle
approach" in discussing the issues and strategies for different types
of women-owned firms, from nascent and home-based firms to
growth-oriented and technology-based enterprises. Each chapter
includes real-world cases studies featuring women entrepreneurs as a
way to bring the book's lessons to life. Uniquely, this book ties
together the latest research on financing women-owned businesses and
its implications for actual or potential entrepreneurs. Drawing on
the Kauffman Firm Survey, a longitudinal survey of over 4,000 new
firms, the authors are able to provide particularly useful
conclusions, making this a must read for the thousands of women who
are starting or may start businesses in the next few years.

Classification:

   (click to see other 'Books on the Same Shelf')
Dewey Class: 658.152082 -- General management

Book Details:

Physical Description: 288 pages
Edition Info: Paperback; 2012-05-30

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•  Business & Investing -- Finance (2825)

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