Notes:

Originally published as: How to generate word of mouth advertising.
Los Angeles: The Americas Group, 1995.

Classification:

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Dewey Class: 658.82 -- General management

Book Details:

Language: eng
Physical Description: 127 p. : ill. ; 22 cm.
Edition Info: (pbk) :£8.99 : Formerly CIP

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Subjects:

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•	Consumer satisfaction (418)
•	Marketing (2946)
•	Word-of-mouth advertising (30)

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Libraries this book has an entry in:

•	Indiana University (last modified on 09/08/2004)