100% India
100% India: Indian Industrial Design Catherine Geel, Catherine Levy,
Publisher: Seuil
ISBN: 2020694204
DDC: 338.020954
Edition: Hardcover; 2005-02-01
Summary:
Like an anthropologist's field notebook documenting objects found and
bought, 100% India is packed with page after kaleidoscope page of
objects and ephemera. Journalist Geel and designer L vy canvass every
tangible thing made in India. Even the most mundane items packets of
tissues, bottles of detergent, stickers on rickshaws, stamps, and
lightbulbs assume a vibrant life of their own. An essay on the
history of industry in modern India, snippets of contemporary
fiction, and insightful captions round out the picture; bold design
mirrors the aesthetic of the objects themselves. An extraordinary
journey to the heart of Indian design, 100% India is essential for
any designer, traveler, or admirer of the eclectic beauty of India.
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