Advertising reach and frequency
Advertising reach and frequency: maximizing advertising results through effective frequency Colin McDonald
Publisher: Lincolnwood, Ill., USA : NTC Business Books, c1996.
ISBN: 0844235067
DDC: 659.1
LCC: HF5827
Edition: (hard : recyclable paper)
Controversy advertising
Controversy advertising: how advertisers present points of view in public affairs: a worldwide study sponsored by International Advertising Association sustaining and organizational members Stridsberg, Albert B.
Publisher: New York : Hastings House, c1977.
ISBN: 0803812140
DDC: 659.1
LCC: HF5828
Controversy advertising
Controversy advertising: how advertisers present points of view in public affairs: a worldwide study sponsored by International Advertising Association sustaining and organizational members Stridsberg, Albert B.
Publisher: New York : Hastings House, c1977.
ISBN: 0803812159
DDC: 659.1
LCC: HF5828
The advertising kit
The advertising kit: a complete guide for small businesses Jeanette Smith
Publisher: New York : Lexington Books ; c1994.
ISBN: 0029295157
DDC: 659.1
LCC: HF5823
Edition: $19.95
Images incorporated
Images incorporated: advertising as industry and ideology John Sinclair
Publisher: London ; Croom Helm, c1987.
ISBN: 0709954328
DDC: 659.1
Edition: (pbk.)
