Lancaster, Kent M.

Lancaster, Kent M.

Bibliography of Lancaster, Kent M., alphabetically ordered

• ADLAB: for advertising media planning on the IBM, Macintosh and compatibles

  Lancaster, Kent M. 

  Publisher: Wm. C. Brown

  ISBN10: 069711581X ISBN13: 9780697115812 Edition: (with Macintosh disk)

• ADLAB: for advertising media planning on the IBM, Macintosh and compatibles

  Lancaster, Kent M. 

  Publisher: Wm. C. Brown

  ISBN10: 0697111652 ISBN13: 9780697111654 Edition: (instructor's manual)

• ADLAB: for advertising media planning on the IBM, Macintosh and compatibles

  Lancaster, Kent M. 

  Publisher: Wm. C. Brown

  ISBN10: 0697115801 ISBN13: 9780697115805 Edition: (with 5.25 disk)

• ADLAB: for advertising media planning on the IBM, Macintosh and compatibles

  Lancaster, Kent M. 

  Publisher: Wm. C. Brown

  ISBN10: 0697111644 ISBN13: 9780697111647 Edition: (with 3.5 disk)

• Strategic media planning

  Lancaster, Kent M.  Katz, Helen E. 

  Publisher: NTC Business Books

  ISBN10: 0844234753 ISBN13: 9780844234755

• Strategic media planning: a complete text with integrated software

  Lancaster, Kent M.  Katz, Helen E. 

  Publisher: NTC Business Books

  ISBN10: 0844235377 ISBN13: 9780844235370 DDC: 659.1/11 LCC: P95.815